Proposal of Ideas

I intend to make my music magazine of a standard A4 size format. My intended audience is quite a mainstream audience of 16 - 40 year olds, who have a real interest in music that has been of a popular nature aimed at a teenage audience throughout British history beginning in the 1960s. However they also look for new and interesting music that is approaching from Britain and indeed overseas. The intention of my magazine is to inform my target audience of past, present and future exciting events within the music world, whilst also in keeping to an entertaining and still light hearted nature. I intend to achieve this through the style of language used - fairly coloquial, yet also using opinions and appropriate semantics and as to make the reader feel at ease in understanding the content of the articles. This technique should integrate the reader instantly whilst also help to engage them in provoking a reaction of some sort, good or bad, towards the opinionated article. I would like the publication to be an enjoyable read as well as a knowledgable lesson on music history, therefore i don't intend to make anything too intense an experience, which could spark confusion, and will attempt this by sticking to short bursts of excitingly phrased articles and sell lines. Magazines projecting the success of past music eras are not new to the publication scene, however i intend to make mine unique and stand out within the current market by focusing the entire magazine towards the great (much untalked about in todays magazine climate) events that have occured throughout the popular music history, whilst integrating exciting twists on new aspects of the industry and events in which readers can get involved with and be a part of. I gained the inspirtation to do a project such as this from my textual research analysis, and the most unique area of my magazine competing against other leading UK music publications would be the human element given towards the content and even the content itself, perhaps focusing on niche areas and projecting towards a mainstream audience.